What Does Evidence of Trustworthiness Look Like?

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Trust thought for today - just pondering what Evidence of Trustworthiness actually looks like for organisations. And the fine line between wanting to earn trust and being desperate and beggy and putting people off!

Focus on demonstrating, but not overselling, the '7 Signals of Trustworthiness' is my current conclusion. Not an easy balance, but better than just blatant 'we are great'. This is about how you act in a trustworthy way which makes you great.

If you want a summary of what these are check out Lesson 2, 'The 7 Signals of Trustworthiness Explained' of the trust micro-course and toolkit 'Trust in Practice' with Greater than Learning:

(Dammit, couldn't get the gif to work on LinkedIn!)

https://lnkd.in/gvpPptT



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The trust iceberg!

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Unconditional Trust